STRATEGIC ANALYTICS

Course: BUS2130


This course is part of the following part-time on campus and/or online program(s):

The success of a digital analytics program is contingent on the web analyst's ability to align measurement efforts to business objectives and effectively communicate digital insights across various levels of an organization. Students create relevant and actionable key performance indicators that align digital analytics to business objectives, and integrate analytics within digital development and business decision-making processes. Key organizational challenges and solutions for fostering an analytics culture are explored, focusing on the development of stakeholder communication strategies to drive customer experience improvements.

WINTER 2025
Online Learning
SectionDate(s)ModeDomestic FeesRegistration
800 Jan 14 - Mar 11Online$369.20Register Online
842 Mar 3 - Apr 28Online$369.20Register Online

Please Note: Off-shore international students enrolling in online courses will be subject to an international premium fee per course registration.

Every attempt is made to ensure the accuracy of the information in this publication. The College reserves the right to modify or cancel any course, program, fee, timetable, or campus location at any time.