PROFESSIONAL SELLING

Course: MKT2282


This course is part of the following part-time on campus and/or online program(s):

Students develop the selling skills they require during a business career. Major topics studied include the importance of the selling function to all types of organizations, ethical issues in selling and steps in the selling process. Students become familiar with the Canadian Competition Act, and the laws protecting consumers. Students also learn how to develop enduring customer relationships and the important role of customer service in relationship building. Focus is on the student preparing and delivering a sales presentation and written proposal.

Notes

Fall 2017: Section 582 is a hybrid course (a combination of on campus and online).

Prerequisites

MKT2205

WINTER 2025
Online LearningRequired Books for Online Learning
SectionDate(s)ModeDomestic FeesRegistration
800 Jan 14 - Apr 22Online$475.60Register Online

Please Note: Off-shore international students enrolling in online courses will be subject to an international premium fee per course registration.

Every attempt is made to ensure the accuracy of the information in this publication. The College reserves the right to modify or cancel any course, program, fee, timetable, or campus location at any time.