Photography - Content Creation

Learn to capture, create and alter images at a professional level.

  • Experiential learning in our dedicated lab and studio spaces, both containing industry standard lighting and equipment
  • Students have access to our print lab, containing large format equipment that can be used for their work
  • Students graduate with both a portfolio and a website that showcases their work

Program Availability and Schedule

Availability

Open

Closed

Waitlisted

Start Term

Availability

International
Availability

Competitive?

Fall 2024

No

Schedule

Fall 2024
Level 01
Winter 2025
Level 02
Spring 2025
Break
Fall 2025
Level 03
Winter 2026
Level 04

Program Summary

Credential

Ontario College Diploma (2 Years)

Program Delivery

Program Code

Area of Interest

Arts and Design

School

School of Media and Design

Campus

Ottawa

Work Integrated Learning

Learn the fundamentals and advanced photographic techniques to meet the needs of the content creation industry. Throughout the program, you use a variety of digital cameras, lenses and lighting equipment to assemble a body of work to showcase and market your skills and personal brand....(read more)

Overview

Learn to capture, create and alter images at a professional level.

The two-year Photography - Content Creation Ontario College Diploma program leverages photography production equipment to conceptualize, create and deliver media content for various industries, clients and platforms. You develop a professional level of technical abilities in digital imaging using high-end equipment and the Mac OS platform.

Learn the fundamentals and advanced photographic techniques to meet the needs of the content creation industry. Throughout the program, you use a variety of digital cameras, lenses and lighting equipment to assemble a body of work to showcase and market your skills and personal brand.

In addition to photography design and techniques, gain knowledge and skills in the areas of:

  • multi-media content
  • video creation and editing
  • large format printing
  • networking and self-employment
  • photography business practices

In this program you create, capture and edit in our dedicated studio and print lab. The studio space is equipped with professional-level lighting systems and equipment to provide you with an authentic experience. Furthermore, our program`s print lab allows you to use sophisticated, large format print equipment to gain a competitive edge in the industry.

By participating in two work-integrated learning courses, you will gain authentic experience working with clients to produce creative content using the program`s facilities and equipment. You also organize and run an exhibition to showcase a body of work to the public, potential employers and industry representatives.

SUCCESS FACTORS

This program is well-suited for students who:

  • Are self-motivated, personable and well-organized.
  • Have an interest in photography.
  • Have an aptitude for computer technology.
  • Are creative.
  • Enjoy problem solving.

Courses

Programs at Algonquin College are delivered using a variety of instruction modes. Courses may be offered in the classroom or lab, entirely online, or in a hybrid mode which combines classroom sessions with virtual learning activities. Upon registration, each full-time student is provided an Algonquin email account which is used to communicate important information about program or course events.

Careers & Pathways

Careers

There are many career opportunities in the content creation industry after graduation. Graduates may find employment or self-employment in visual imaging as a/an general photographer/videographer, photography assistant, visual content creation specialist, commercial and industrial photographer, architecture and real estate photographer, digital scanning and archiving technician, wedding and portrait photographer, concert or event photographer, video editor, digital image retoucher, print and graphics technician, marketing coordinator, or art director.

Pathways

Please note: There may be more pathways available for this program than are listed here. Please use our Pathways search tool to see every option.

Learning Outcomes

The graduate has reliably demonstrated the ability to:

  1. Select and use appropriate photographic equipment and techniques to capture quality images of a variety of subjects, in studio and on location.
  2. Use post-production techniques to edit and finish images in formats that meet industry standards and the needs of the client.
  3. Create lighting schemes using appropriate techniques, equipment, and accessories to produce quality images that meet the needs of the client.
  4. Employ design elements and principles to plan and create visually sound images.
  5. Complete all work in a professional and ethical manner and in accordance with legal requirements applicable to the photography industry.
  6. Develop strategies to maintain currency with evolving photography trends, issues, technologies and industry practices, to enhance work performance and guide professional development.
  7. Select and use digital asset management tools and strategies to catalogue, store, back up, retrieve and archive images and prints.
  8. Use business planning and administrative skills, to support and maintain a photography business.
  9. Use a variety of marketing tools and strategies that effectively promote photographic products and services.
  10. Develop and present a professional portfolio that illustrates one`s creative approach and image conception, capture, editing and production skills.
  11. Consult and collaborate with stakeholders to determine production needs and standards for the development of creative content.
  12. Conceptualize and implement a visual communication plan to support creative content development and meet stakeholder requirements.
  13. Leverage photography production equipment to create and deliver still, motion and audio content for various media platforms.
  14. Identify and apply discipline-specific practices that contribute to the local and global community through social responsibility, economic commitment, and environmental stewardship.

Tuition & Fees

Get an idea of how much each semester will cost with our Tuition and Fee Estimator.

2024/2025 Academic Year

Tuition and related ancillary fees for this program can be viewed by using the Tuition and Fees Estimator tool at www.algonquincollege.com/fee-estimator.

Further information on fees can be found by visiting the Registrar`s Office website at www.algonquincollege.com/ro.

Fees are subject to change.

Additional program-related expenses include:
Books, digital imaging supplies and incidentals cost approximately $250 in the first year and $500 in the second year.

Admissions Requirements

All applicants must satisfy both College Eligibility and Program Eligibility requirements.

College Eligibility

  • Ontario Secondary School Diploma (OSSD) or equivalent. Applicants with an OSSD showing senior English and/or Mathematics courses at the Basic Level, or with Workplace or Open courses, will be tested to determine their eligibility for admission; OR
  • Academic and Career Entrance (ACE) certificate; OR
  • General Educational Development (GED) certificate; OR
  • Mature Student status (19 years of age or older and without a high school diploma at the start of the program). Eligibility may be determined by academic achievement testing for which a fee will be charged.

Program Eligibility

  • English, Grade 12 (ENG4C or equivalent).
  • Submit a portfolio of 5 samples of your best work. Portfolio submission details can be found on the Algonquin College Additional Admission Requirements website: www.algonquincollege.com/admissionspackages.
  • Mathematics, Grade 11 MBF3C or equivalent is recommended.
  • Applicants with international transcripts must provide proof of the subject-specific requirements noted above and may be required to provide proof of language proficiency. Domestic applicants with international transcripts must be evaluated through the International Credential Assessment Service of Canada (ICAS) or World Education Services (WES).
  • IELTS-International English Language Testing Service (Academic) Overall band of 6.0 with a minimum of 5.5 in each band; OR TOEFL-Internet-based (iBT) Overall 80, with a minimum of 20 in each component: Reading 20; Listening 20; Speaking 20; Writing 20; OR Duolingo English Test (DET) Overall 110, minimum of 110 in Literacy and no score below 95.

Not sure if you meet all of the requirements? Academic Upgrading may be able to help with that: https://www.algonquincollege.com/access/.


Should the number of qualified applicants exceed the number of available places, applicants will be selected on the basis of their proficiency in English.

Application Information

PHOTOGRAPHY - CONTENT CREATION
Program Code 0030X01FWO

Applications to full-time day programs must be submitted with official transcripts showing completion of the academic admission requirements through:

ontariocolleges.ca
60 Corporate Court
Guelph, Ontario N1G 5J3
1-888-892-2228

Students currently enrolled in an Ontario secondary school should notify their Guidance Office prior to their online application at www.ontariocolleges.ca.

Applications for Fall Term and Winter Term admission received by February 1 will be given equal consideration. Applications received after February 1 will be processed on a first-come, first-served basis as long as places are available.

International applicants please visit this link for application process information: https://algonquincollege.force.com/myACint/.

For further information on the admissions process, contact:

Registrar`s Office
Algonquin College
1385 Woodroffe Ave
Ottawa, ON K2G 1V8
Telephone: 613-727-0002
Toll-free: 1-800-565-4723
TTY: 613-727-7766
Fax: 613-727-7632
Contact: https://www.algonquincollege.com/ro

Additional Information

Program Resources

Mathematics, Grade 11 MBF3C or equivalent, is recommended but not required.

Contact

Tracy Byers Reid

Program Coordinator

byersrt@algonquincollege.com

613-727-4723, ext. 6419

View Bio

Tracy Byers Reid

Program Coordinator

byersrt@algonquincollege.com

613-727-4723, ext. 6419

Tracy is a full-time professor and program coordinator in the Photography: Content Creation program. A graduate of Humber College’s Creative Photography Program, Tracy holds a Master of Education from Ontario Tech University and a Bachelor of Applied Arts from Toronto Metropolitan University – School of Image Arts. A firm believer in lifelong learning, Tracy is pursuing a Doctor of Education in Learning Science at the University of Calgary.

While she has photographed a wide variety of projects for 11 years, she was on staff as a hardline and off-figure photographer at PiMedia, a commercial and catalogue studio in Toronto. Before joining Algonquin’s Photography Program, Tracy was a part-time faculty member at Durham College, where she taught in various programs.

Denine Wrixon

Program Coordinator

wrixond@algonquincollege.com

613-727-4723, ext. 6119

View Bio

Denine Wrixon

Program Coordinator

wrixond@algonquincollege.com

613-727-4723, ext. 6119

Denine is the Second Year Coordinator and Academic Advisor to students enrolled in their final year of the photography program. She started freelancing in 1994 and graduated from Algonquin College in 1996.

Her photography career covers many aspects of the industry, from live concert photography and professional sports, to portrait and wedding coverage, with a specialty in portraiture. She has been a member of the National Association of Photoshop Professionals (NAPP) since 2005 and Professional Photographers of Ontario (PPO) since 1995.

Jason Machinski

Professor

machinj@algonquincollege.com

View Bio

Jason Machinski

Professor

machinj@algonquincollege.com

A graduate of the Algonquin Photography Program, Jason also has a Bachelor of Arts from Carleton University and a Master of Arts in Photography and Visual Communication from the University of Hertfordshire.

Formerly the owner of both a wedding and commercial photography and multimedia studio, he brings his experience as a photographer and designer to the classroom, lab and studio.

He is a member of the CAPIC (Canadian Association Of Professional Image Creators) and an Adobe Certified Expert.

Trevor Pearson

Professor

pearsot@algonquincollege.com

View Bio

Trevor Pearson

Professor

pearsot@algonquincollege.com

Trevor is a Full Time Professor in the Photography Program. He is a graduate of the Algonquin Photography Program and also has a Bachelor of Arts from the University of Hertfordshire.

Since graduation, Trevor has worked alongside industry leading professionals. He has a sharp eye for detail and a thorough understanding of the latest techniques. Trevor also has experience in web and multimedia design. Trevor brings practical, hands on experience to classroom and studio.

Joy Covey

Professor

coveyj@algonquincollege.com

View Bio

Joy Covey

Professor

coveyj@algonquincollege.com

Joy is a full-time professor and academic advisor in the Photography: Content Creation Program. She is a graduate of the Algonquin Photography Program and also has a Bachelor of Arts from the University of Hertfordshire. She is currently a Master of Education student at the University of Ottawa.

Since graduation, Joy has started her own business in photography and print and works alongside leading professionals in the industry. She works in Family and Wedding Photography and has a keen ability to see creative moments through the artistic and fun lens of photography. Joy brings her leading industry experience into the classroom.

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