Stream 3 - Creating Shared Value Through Corporate and Community Collaboration
In today’s environment, businesses must not only act in a sustainable fashion when addressing social and environmental issues, but also must be perceived to act in an acceptable fashion. The way in which the business is perceived by the local community is paramount to the overall longevity and success of the business and is a function of its ability to add value to the socio-economic fabric of the community it operates within. A business must continue to evolve and identify innovative ways to transform itself and deliver on its commitment to meet the needs of its internal stakeholders as well its external stakeholders which includes the community. The three sessions will discuss how businesses and NGOs are becoming more aligned with the objectives their constituents using the principles of shared values.