Online Versus In Person Shopping

Client	Les Promenade Gatineau
Professor(s)	Dr. Zaniub Ibrahim Ameet Tyrewala
Program	Bachelor of Hospitality and Tourism Management
Students	Aleksa Radic, Nhu Lai, Tonee Cadiz, Moe Albakri

Project Description:

As online shopping becomes more accessible and convenient, fewer people feel compelled to visit physical retail spaces.

To counteract this trend, Les Promenades Gatineau must enhance its immersive offerings—such as interactive events and unique in-person shopping experiences—and optimize its marketing strategies to better connect with target audiences.

These initiatives are expected to boost consumer engagement, driving increased foot traffic and revenue both now and in the future.

Contact the Team

Gallery