Kim’s Divine Bakery Website

Project Description:

Kim Baird is a fabulous baker working out of her house. She was previously known as Kim’s Divine Baking and located in Toronto but has since moved to the National Capital Region. The pandemic has caused disruptions to many people and has delayed plans of opening a bakery. She is looking to develop an online presence and ordering/communication tool that is both simple and easy to use.
Our team has been tasked with developing the requested system. This will be a functional website that allows customers to purchase Kim’s baked goods. The website will also embed certain features from social media (such as reviews and testimonials), have a functioning back-end, an interactive front-end, incorporate Shopify as the means to sell products online and social media integration including Facebook, Instagram, the final request was for the system to also include a test environment so that Kim could review any changes (such as updated gallery images or product info) before committing them to the live website.
The overall purpose of this project is for our team to develop the client’s web presence. At its core, this will require a functional website that will allow the owner, Kim, to sell her baked goods online. The website will be made up of several key components developed and/or integrated by our team. Customers will be able to order goods online and sign up for a subscription-based baking service. This service will be delivered using the Shopify e-commerce platform. The owner will be able to update products and gallery images on the site. Within the scope of this project, our team will also take on creating the business’s social media accounts. These social media platform(s) will then be integrated into the website. From a technical perspective, our team will be developing both the front and back-ends of the website, implementing industry-standard design patterns.
Currently, Kim’s baking business has no web presence. This presents a problem as prospective customers can find many competing businesses online with a quick Google search. The purpose of this project is to remedy this problem. Kim will be able to use her new web platform to promote her business. Capturing traffic that would be destined for her competitors, she can turn these otherwise missed opportunities into sales. This should allow her to expand her business and improve customer interactions using email and social media. Having a good web presence with an online storefront can generate a continuous stream of revenue through online sales. This will allow Kim to focus on what she is truly passionate about baking.

Our program…
-Allows navigation to website owner’s social media accounts.
-Provides customers a way to order and pay for products through Shopify.
-Allows users to sign up for a subscription service of baked goods.
-Can Fully display product line of sample baked goods for purchase.
-Can Highlight specials based on time of the year and/or special holidays.
-Shows customer their current shopping list items via a shopping cart feature (Local Storage) and allow adjustments prior to purchasing.

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