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Riverwood Acoustics Shopify Redesign

Riverwood Acoustics Shopify Redesign

Client Riverwood Acoustics
Professor(s) John Kozodoj,
Program Interactive Media Design
Students Chang Zhao
Sharmin Aboubakri
Raphael Ezema
Hayden Robertson
Mingjie Wen

Project Description:

Project Description

Riverwood Acoustics offer premium speakers made from reclaimed river wood grown hundreds of years ago.

Riverwood Acoustics is currently hosted on Shopify and has a default theme that needs improvement. The client wants a redesigned Shopify website that is more premium and cleaner while maintaining the unique historic storyline.

Riverwood Provide users with a premium listening experience with a high-quality designed speaker. The products are designed to last a lifetime and come with a lifetime warranty.

Target Group

Address the high-end home and portable speaker market with a focus in superior sound quality and sustainable design.

Currently the website has a few problems:

Hard to navigate, and cluttered.

content is not structured.

SEO and indexing problems.

Usability and navigation problems

Performance and Load time problems

Project goals

Redesign Shopify site layout to a modern & clean version to better showcase products.

Create new landing page on Shopify store that better represents the values of Riverwood Acoustics.

Optimize the Shopify store for search engine SEO’s.

Optimize Shopify store for better performance and load time.

Optimize for better navigation and Usability.

Project Outcomes

Currently at the end of the project, Riverwood Acoustics will have a website with premium and clean interface, optimized for better usability, superior performance and load time and better Search Engine Optimization.

This would increase conversion rates and improve the user experience and interactions through the buying process.

Learning Opportunities

Working on this project has improved our work skills and interaction with the real business world.

We had opportunities to learn more about improving a website’s performance, SEO, and conversion rates. This impacts the e-commerce business immensely and gave us insight for further issues we could face after this project.

The ability to attract organic traffic and make a sale on their website.

Short Description:

Riverwood Acoustics offer premium speakers made from reclaimed river wood grown hundreds of years ago. Riverwood Acoustics is currently hosted on Shopify and has a default theme that needs improvement and a redesigned strategic Shopify website.

Contact the Team

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Riverwood Acoustics Shopify Redesign Riverwood Acoustics Shopify Redesign
Riverwood Acoustics Shopify Redesign Riverwood Acoustics Shopify Redesign
Riverwood Acoustics Shopify Redesign Riverwood Acoustics Shopify Redesign

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