YouTube Stats

Viewership

Via YouTube:

  • More than 1 billion unique users visit YouTube each month
  • Over 6 billion hours of video are watched each month on YouTube—that’s almost an hour for every person on Earth, and 50% more than last year
  • 100 hours of video are uploaded to YouTube every minute
  • 70% of YouTube traffic comes from outside the US
  • YouTube is localized in 56 countries and across 61 languages
  • According to Nielsen, YouTube reaches more US adults ages 18-34 than any cable network
  • Millions of subscriptions happen each day, and the number of people subscribing has more than doubled since last year

Canadian Stats

  • Canadians watch more YouTube than anyone in the world, out-tweet Americans, and visit Facebook more than U.S. online users, says a new report on online usage.
  • According to a marketing-research company that specializes in measuring digital activity, comScore, 71 percent of Canadian Internet users, or 17.6 million people, visit YouTube every month. Only 55% of American online users hit the video site every month. Canada also beat out every other G7 nation in usage. In November, that translated into two billion videos watched in Canada.